RightInbox has been one of the many go-to extensions for those seeking to enhance their Gmail experience, but it is far from the only option available. Features like email scheduling, automated follow-ups, and tracking, are core to any email marketing tool, not just RightInbox.
In this article, we will explore five alternatives to RightInbox that offer similar functionalities and may better suit your needs. Whether you are looking for the more affordable options out there, different features, or simply want to try something new, these are tools that will fit seamlessly into your existing workflow.
You will notice that most of the tools listed below provide mail merge as a basic feature, even in their free versions, while RightInbox reserves this core email marketing functionality for those who subscribe to their professional tier.
The alternatives:
Let’s get started.
1. Mailmeteor
Mailmeteor is a powerful mail merge tool and email marketing platform that integrates seamlessly with Gmail to provide you with all the features that you wish Gmail had. From personalized emails in large volumes to tracking your campaigns in real time, Mailmeteor offers a range of features to help you streamline your email marketing efforts.
Here is what you can do with Mailmeteor:
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Google Sheets Integration: Import your contact list and merge tags directly from Google Sheets, making it easy to manage and update your audience while keeping an eye on the personalization you want for every one of them.
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Personalized Emails: Use merge tags to personalize each email with the recipient’s name, company, or any other relevant information that you may have access to.
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Email Automation: Schedule your emails to be sent at the best time for your audience. You can also set up automated follow-ups that Mailmeteor will send in case the party does not respond.
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Tracking and Analytics: Track your campaign’s performance in real-time, with metrics like open rate, click-through rate, and bounce rate.
Pros of Mailmeteor
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Deliverability: Mailmeteor uses your Gmail or Google Workspace account to send the emails in question, maximizing deliverability rates as if you handcrafted the emails yourself.
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Easy to Use: Just like RightInbox, Mailmeteor integrates seamlessly with the Gmail interface, making it both user-friendly and intuitive at the same time.
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Affordable: Starting at only $9.99 per month, you can start sending up to 500 personalized emails per day, more than enough for any cold outreach campaign.
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Free Mail Merge: For users who only need mail merge and are not interested in Mailmeteor’s more advanced features, you can send 50 personalized emails per day on the free tier.
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HTML Templates: Mailmeteor lets users use HTML templates for their emails, while also utilizing its mail merge functionality, making it easy to create visually appealing, professional-looking, and personalized messages.
Cons of Mailmeteor
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Integrations: Since Mailmeteor primarily focuses on sending mass personalized emails with its mail merge capabilities, you will have trouble using it for e-commerce or transactional purposes as it lacks some integrations necessary to help you streamline those processes.
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Gmail Only: Mailmeteor works only with Gmail and Google Workspace; it is not the best option for those using a different email service provider such as Apple Mail or Outlook.
2. Woodpecker
If you are looking for an alternative to RightInbox for your cold emailing and sales outreach efforts, Woodpecker is definitely worth considering. Woodpecker comes equipped with features designed to streamline the entire sales process, allowing B2B companies to personalize, automate, and track their campaigns with ease.
Its seamless integration with popular email services like Gmail, Microsoft Exchange, and Office 365, combined with deliverability features like the free warm-up service, ensure that your emails steer clear of spam filters and end up in the right mailbox.
Pros of Woodpecker
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Free Warm-Up Tool: Using a warm-up service is crucial for avoiding spam filters; without them, you would have to manually ramp up your email volume and suffer through all sorts of unnecessary migraines.
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Unlimited Team Members: Woodpecker lets you add an unlimited number of team members to your account, so you can collaborate easily and scale your team without additional costs.
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Agency Plan: Agencies interested in running multichannel campaigns will find Woodpecker to be the perfect pick as their Agency toolkit lets you reach out to clients over LinkedIn, Phone, and SMS, as well as good-old email.
Cons of Woodpecker
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Pricing: Starting at $29 per month for contacting only 500 prospects, Woodpecker can be expensive for solopreneurs who simply need a quick solution to better manage their email campaigns.
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Scalability: While 500 prospects might seem like a lot to you, agencies usually cross that limit in a single day. Woodpecker can be incredibly expensive if you are not seeing an increase in revenue from your outreach campaigns.
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Limited Free Trial: Woodpecker’s free trial only lasts for 7 days, or until you contact 50 prospects, whichever happens first. People who prefer taking a service out on a test drive would not be happy with these limitations.
3. Mailbutler
Mailbutler is an email extension designed to enhance the functionality of your inbox, regardless of whether you are using Outlook, Gmail, or Apple Mail. It adds quite a few productivity tools to your workflow, such as email tracking, templates, tasks, tags, notes, and a smart assistant. Unfortunately, if you are looking for a bulk email service that can send personalized emails at high volumes, Mailbutler is not it.
All these tools are aimed at making email management more efficient and effective; Mailbutler’s core selling point is that it provides you with all the necessary tools that you need to streamline your email marketing workflow. It stands out from other “Email Extensions” by supporting multiple email service providers simultaneously, whereas tools like RightInbox focus entirely on Gmail.
Pros of Mailbutler
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Smart Assistant: Do not get left behind in this AI-powered era; Mailbutler’s Smart Assistant helps you write drafts quickly, summarizes emails for you, and suggests improvements while you work.
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EPS Integrations: Mailbutler is one of the few email extensions with support for multiple email service providers; this alone makes it a worthy recommendation.
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Pricing: Incredibly affordable at $8.95 per month per user; if you only need email tracking then that functionality costs even less, at $4.95 per month per user.
Cons of Mailbutler
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No Email Personalization: While Mailbutler’s email templates do support placeholders for the recipient’s name and other data, you cannot use these templates to send emails in bulk. In simple words, Mailbutler does not let you mail merge.
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Focus on Productivity: A double-edged sword as this focus has caused a severe lack of email marketing tools which would help solopreneurs tremendously.
4. Gmelius
Gmelius is a versatile email marketing and collaboration tool designed for teams who use Gmail and Google Workspace for their email marketing. It stands out for its focus on team collaboration, offering features like shared inboxes and kanban boards, something that quickly becomes your lifeforce as soon as you get used to it.
You can schedule meetings with a single click, automate the entire outreach process, and let AI tag your emails for you, all without the exorbitant prices that tools like lemlist charge. Gmelius also provides you with all the other features that you can expect from an email marketing tool such as tracking, analytics, and mail merge functionality.
Pros of Gmelius
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Focus on Collaboration: Gmelius implements a shared inbox system for your entire team, centralizing your sales efforts and getting everyone on the same page. While a shared inbox is not everyone’s cup of tea, there are undeniable benefits for using one.
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Email Automation: Features like email scheduling are must-haves for any email marketing tool and Gmelius does not disappoint by adding outreach automation and email sequences on top.
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Productivity + Collaboration: Gmelius combines email marketing tools with productivity and collaboration tools to give you a unified platform where you can run your email marketing campaigns from.
Cons of Gmelius
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Pricing: Starting at $24 per month per user, Gmelius is one of the more expensive Gmail extensions out there, especially when you consider that there are sales and email marketing tools that offer unlimited team members at competitive prices.
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Complex for New Users: Gmelius may be too overwhelming for non-technical individuals and those who are just starting out in their email marketing career, as it adds quite a lot of functionality on top of Gmail.
5. GMass
GMass is an email marketing tool designed to integrate seamlessly with Gmail. It transforms the familiar Gmail interface into a powerful platform for sending mass mail merge emails. With features like automated follow-up emails, advanced personalization, and detailed analytics, GMass lets its users run email marketing campaigns with precision and efficiency.
It stands out for its ability to bypass Gmail’s sending limits through its unique distribution system, ensuring high engagement rates. GMass also offers behavior-based campaigns where you can set up automated follow-ups depending on the recipient’s interaction with the initial email. Its simple interface, coupled with the reliable Gmail servers, make GMass a decent choice for businesses looking to scale their email efforts without compromising on deliverability.
Pros of GMass
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Gmail Integration: GMass becomes a part of your Gmail interface, improving your workflow and letting you take advantage of its powerful feature-set without leaving your familiar inbox.
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Break Gmail’s Limits: Using multiple methods simultaneously, GMass can help you break past Gmail’s limits if the need ever arises.
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Mail Merge: GMass lets you set up and execute mass mail merge campaigns, letting you personalize each email to the recipient at hand.
Cons of GMass
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Pricing: Starting at $25 per month, GMass is significantly more expensive than other mail merge plugins for Gmail, making it only worthwhile if you need to break past your Google Workspace limits.
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Pricing Shuffles: GMass raised their prices significantly across the board at the end of 2023, while also shuffling many key features into higher payment tiers. While existing subscribers did get grandfathered access to these shuffled features, they can no longer pause their subscription during the off season as doing so would remove these features from their accounts.
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No Free Tier: GMass also removed the free tier when they implemented the pricing shuffles, replacing it with only a 7-day free trial.
Picking a RightInbox Alternative
Whether you want to focus on productivity, collaboration, email marketing, or mass mail merge, there are plenty of alternatives for RightInbox out there to suit your specific needs. Each of the tools listed above brings its own unique set of features to the table, and it is up to you to decide which one fits best with your goals.
Here is a quick summary to make things easy for you:
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Mailmeteor: Affordable, mass mail merge tool with real-time tracking and analytics, limited to Gmail and Google Workspace just like RightInbox is.
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Woodpecker: Cold emailing and outreach tool with a warm-up service. Supports unlimited team members, but it is more expensive for larger campaigns.
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Mailbutler: Productivity-focused extension that supports Apple Mail, Outlook, as well as Gmail. But it lacks email marketing features beyond simple tracking capabilities.
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Gmelius: Collaboration-focused email marketing and sales platform with shared inboxes and kanban boards, pricier for individual users, but individuals do not need to collaborate in the first place.
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GMass: Powerful mail merge plugin that features the ability to bypass Gmail’s sending limits, but more expensive and no longer offers a free tier.
Ultimately, your choice for an alternative to RightInbox will primarily depend on your budget, the size of your team, and the specific features that you are looking for in your email marketing campaigns.
