Woodpecker Pricing (2025): Plans, Features & Best Alternatives

- Published: - 11 minutes read

Looking for Woodpecker pricing details? Wondering whether it’s the right email outreach tool for you? You’re in the right place.

Woodpecker is a cold email and sales automation platform designed for outbound teams, agencies, and B2B businesses.

It helps users send personalized email sequences, automate follow-ups, and track engagement – while optimizing deliverability.

But how much does Woodpecker cost? And is it worth the price compared to popular alternatives such as Mailmeteor or Lemlist?

In this guide, we’ll break down Woodpecker’s pricing and compare it to top alternatives – so you can choose the best email tool for your needs.

Here’s what we’ll cover:

Sounds good? Then let’s dive in. 🚀

Woodpecker Pricing: How Much Does It Cost in 2025?

Woodpecker offers four different pricing plans: Starter, Growth, Scale, and Max. Each plan is designed for different levels of email outreach, from small businesses to large-scale sales teams.

Here’s a breakdown of Woodpecker’s pricing in 2025:

Plan Starter Growth Scale Max
Monthly price (per slot) $29 $84 $188 $9,999
Daily sending limit 500 emails/day 3,000 emails/day 10,000 emails/day Unlimited
Follow-ups & automation ✅ Basic ✅ Advanced ✅ Advanced ✅ Advanced
Dedicated support ❌ No ✅ Yes ✅ Priority ✅ Dedicated account manager
Unlike some competitors, Woodpecker charges per slot (or email account), meaning the price scales based on how many email accounts you connect.

Now, let’s take a closer look at what each plan offers.

Woodpecker Starter Plan

The Starter Plan is the entry-level option designed for freelancers, small businesses, and solo entrepreneurs who need a simple and cost-effective cold email tool. It cost $29 a month (per user) and includes:

  • A sending limit of up to 500 prospects per month
  • Up to 6,000 emails sent per month
  • Up to 2 warm-ups
  • Live chat and email support

This plan is a great choice if you’re just getting started with email outreach. However, the 500-contact a month limit may not be enough for larger campaigns.

Woodpecker Growth Plan

The Growth Plan is designed for small and medium-sized businesses that need more automation, higher sending limits, and better support. It costs $84 per month (per user) and includes:

  • A sending limit of up to 3,000 prospects per month
  • Up to 36,000 emails sent per month
  • Up to 8 warm-ups
  • A/B testing for email optimization
  • Advanced automation for follow-ups
  • Live chat and email support

This plan is ideal for growing teams that want automation, and better deliverability. If you’re running regular cold email campaigns, this plan provides a good balance between affordability and functionality.

Woodpecker Scale Plan

The Scale Plan is best suited for outbound sales teams and businesses with high-volume cold email needs. It costs $188 per month (per user) and offers:

  • A sending limit of up to 10,000 prospects per month
  • Up to 120,000 emails sent per month
  • Up to 20 warm-ups
  • Unlimited email personalization
  • Advanced team collaboration tools
  • Customer success & high-priority support

This plan is perfect for businesses that rely heavily on email outreach and need high deliverability and advanced team collaboration. If your sales team requires a robust, scalable email system, the Scale Plan is the best choice.

Woodpecker Max Plan

The Max Plan is Woodpecker’s enterprise solution, designed for large organizations with custom outreach needs and unlimited sending capabilities. It costs $9,999 per month (per user) and includes:

  • Unlimited prospect outreach & email sending
  • Unlimited warm-ups
  • Fully customizable email automation & workflows
  • Advanced email deliverability monitoring
  • AI-driven campaign optimization tools
  • Dedicated account manager & High priority support

This plan is designed for enterprises that need complete control over their email campaigns, the highest sending limits, and dedicated support. If your company requires unlimited outreach, the Max Plan is the ultimate solution.

Which Woodpecker Plan Should You Choose?

  • Starter Plan – Best for freelancers & small businesses just getting started with cold email outreach.
  • Growth Plan – Ideal for scaling teams that need higher sending limits, A/B testing, and automation.
  • Scale Plan – Perfect for high-volume sales teams requiring priority email sending and collaboration tools.
  • Max Plan – The best choice for large enterprises needing unlimited sending, custom workflows, and dedicated support.

Is Woodpecker Worth the Price?

Woodpecker is a feature-rich cold email and sales automation tool, but is it worth the price? Let’s break down its advantages and limitations to help you decide if it’s the right fit for your business.

Pros of Woodpecker

Advanced email automation – Woodpecker allows users to create multi-step email sequences with follow-ups, A/B testing, and conditional logic to maximize engagement.

High deliverability – The platform includes built-in email warm-up, human-like sending randomization, and spam words checking, helping you improve the deliverability of your email campaigns.

Personalization at scale – Unlike basic mail merge tools, Woodpecker offers conditional fields, dynamic content, and AI-powered personalization, making your cold outreach feel (a lot) more human.

Supports multiple email accounts – Users can connect multiple inboxes, manage campaigns from different email providers, and rotate sending addresses to avoid spam filters.

CRM & API integrations – Seamlessly integrates with HubSpot, Salesforce, Pipedrive, and Zapier, allowing smooth workflow automation. You can also connect to the Woodpecker API. But this costs an extra $20 a month.

Cons of Woodpecker

🚫 Higher cost compared to competitors – With plans starting at $29 per user/month (and reaching $9,999 for the Max Plan), Woodpecker is expensive, especially for startups or solopreneurs.

🚫 Monthly sending limits – While the Scale Plan offers up to 10,000 emails/month, other tools (like Mailmeteor) provide higher sending limits at a lower cost.

🚫 No built-in lead finder – Unlike some popular alternatives, Woodpecker does not include a built-in database of leads, requiring users to import their own contacts.

🚫 No Free Plan – Woodpecker does not offer a permanent free plan, only a 7-day free trial, which may not be enough to fully evaluate the platform.

🚫 Can be complex for beginners – While powerful, Woodpecker’s automation and workflow features may have a steep learning curve for users who are new to cold email outreach.

Verdict: Should You Use Woodpecker?

Woodpecker is an excellent choice if you’re looking for a powerful cold email tool with automation, A/B testing, and high deliverability. Sales teams, recruiters, and agencies will benefit from its advanced features.

However, for budget-conscious users or Gmail-based campaigns, tools like Mailmeteor offer higher sending limits, easier setup, and better affordability – all while maintaining strong deliverability.

Best Woodpecker Alternatives: Which Email Tool Should You Choose?

Woodpecker is a powerful tool for cold outreach and sales automation. But it may not be the best fit for everyone.

If you’re looking for higher sending limits, affordable prices, or easier integration with Gmail, here are the best Woodpecker alternatives.

Mailmeteor: The Best Woodpecker Alternative for Gmail Users

If you primarily use Gmail for outreach, Mailmeteor is (by far) the best alternative to Woodpecker. It offers:

Higher sending limits – Send up to 60,000 emails per month per account, compared to Woodpecker’s limit of 500–10,000 emails.

Superior email deliverability – Mailmeteor includes automated email verification (BounceShield) to filter out invalid addresses and improve inbox placement.

One-click Gmail integration – Unlike Woodpecker, which requires separate email authentication, Mailmeteor works natively within Gmail, making it easier to use.

Automated follow-ups & sequences – Create multi-step email sequences with personalized follow-ups based on recipient behavior.

Privacy-focused & GDPR-compliant – Mailmeteor does not require read access to your Gmail inbox, ensuring maximum data security.

Affordable & transparent pricing – While Woodpecker’s pricing scales based on email accounts, Mailmeteor offers simple, flat-rate pricing starting at $4.99/month per user, making it a (very) cost-effective choice.

Over 6 million users trust Mailmeteor, making it the #1-rated mail merge add-on for Gmail with a 4.9/5 rating from 11K+ reviews. Our free plan lets you send up to 50 emails per day, track emails, and more. Why not give it a try?

👉 Try Mailmeteor for free today!

Other Woodpecker Alternatives

If Mailmeteor isn’t the right fit, here are some other Woodpecker alternatives worth considering:

1. Lemlist

Lemlist is a cold email tool that focuses on highly personalized outreach. It’s best for agencies, recruiters, and lead generation teams.

✔ AI-powered icebreakers, follow-ups, and email sequences ✔ Personalized images and videos in emails. ✔ Multi-channel outreach

2. Yesware

Yesware is a sales engagement platform designed for B2B sales teams and professionals using Gmail and Outlook.

✔️ Email templates & automation ✔️ Email tracking & analytics ✔️ CRM integration

3. Mailshake

Mailshake is a multichannel sales engagement platform designed for sales teams that need cold emails, LinkedIn automation, and phone follow-ups.

✔️ Email & social automation ✔️ Team collaboration ✔️ A/B testing

Which Alternative Should You Choose?

  • If you’re looking for the best Gmail-based alternative with high deliverability and automation, go with Mailmeteor.
  • If you want sales tracking and CRM integration, Yesware is a strong choice.
  • If you prefer a creative, hyper-personalized approach, Lemlist is a great option.
  • If you need a multichannel sales engagement platform, consider Mailshake.

👉 Try Mailmeteor for free today!

FAQs

Does Woodpecker have a free trial?

Woodpecker offers a 7-day free trial that allows you to test all features without any commitment. During the trial, you can contact up to 50 prospects or send up to 600 emails, whichever limit you reach first. No credit card is required. 

What happens if I exceed my email sending limit on Woodpecker?

If you exceed your sending limit on Woodpecker, the system will pause further email sending until the next billing cycle. To avoid interruptions, you can upgrade your plan to a higher tier that accommodates your emailing needs.

Can I cancel or get a refund on my Woodpecker subscription?

You can cancel your Woodpecker subscription at any time through your account settings. However, Woodpecker follows a no-refund policy, meaning that once a payment has been processed, refunds are not provided.

Can I use Woodpecker with Gmail, Outlook, or other email providers?

Yes, Woodpecker integrates seamlessly with various email providers, including:

  • Gmail & Google Workspace
  • Outlook & Microsoft 365
  • SMTP-based email services
  • Custom email domains

This flexibility allows you to use Woodpecker for cold email outreach regardless of your preferred email provider.

This guide was written by Paul Anthonioz, content editor at Mailmeteor. Mailmeteor is a simple & privacy-focused emailing software. Trusted by millions of users worldwide, it is often considered as the best tool to send newsletters with Gmail. Give us a try and let us know what you think!

Published in:

One giant leap for your inbox

Sign up for tips and industry insights to level up your emailing skills.

Explore more from Mailmeteor

Articles, examples, tutorials, and inspiration from our emailing experts.