Wondering if there’s a better tool than Mergo waiting for you? In this quick guide, we’ll review the 4 best Mergo alternatives in 2024. Find the ultimate mail merge app to send your emails, save time, and drive more business.
Mergo is a popular mail merge software that lets you create personalized emails in bulk directly from Gmail, schedule follow-ups, and track emails.
This add-on has a 4.9 rating out of 8K+ reviews on the Google Workspace Marketplace with 3M+ downloads. Impressive, right?
But despite what it seems, Mergo isn’t perfect:
- Their Google Marketplace page is flooded with fake reviews. So it’s hard to know what actual users think of this tool.
- There are a lot of features. But Mergo’s interface can be confusing, which makes it hard to find what you’re looking at first.
- Mergo’s deliverability rates used to be great. But lately, they’ve been plummeting, and some users complain about poor open rates.
- There is no easy way to import HTML code and create visually-appealing email campaigns or newsletters.
- Lastly, you can’t track which links have been clicked (or not) if multiple links are present in the email.
Fortunately, Mergo isn’t the only mail merge tool out there. In fact, we’ve tested and reviewed dozens of similar apps.
Most of them were terrible:
❌ They were too expensive
❌ Their interface was clunky
❌ They lacked key features
❌ Or they didn’t respect privacy
But a few add-ons held their ground. Some even surpassed Mergo (by far). Want to know which tools were able to compete?
You’re in luck. In today’s guide, we’ll review the 4 best Mergo alternatives we came across during our hunt for the ultimate mail merge tool:
Sounds good? Then let’s dive in.
1. Mailmeteor
Mailmeteor is the #1 email marketing platform for Gmail and Outlook users. This trusted mail merge has a 4.9 rating out of 11K+ views on the Google Workspace Marketplace, and is used by 6M+ professionals worldwide.
The app was created in 2018 by Corentin Brossault and Jean Dubrulle, because there weren’t any tools to send personalized emails, at scale, with high deliverability rates, and a user-friendly interface.
Since then, Mailmeteor has grown to become a full-fledged emailing software that lets you create and dispatch high-ROI email campaigns in minutes. The app is easy to use, and it comes with dozens of features to help you save time.
Pros of Mailmeteor:
Mailmeteor lets you send mass personalized emails, track the results of your campaigns in real-time, schedule follow-ups, mail merge with attachments, manage unsubscribes, and more.
This tool is one of the most affordable mail merge apps on the market, and it is easy to use. Even if you’re a complete beginner. No steep learning curve. No coding knowledge required. You can send your first campaign in 3 clicks.
Mailmeteor comes with a lot of features to improve the deliverability of your campaigns. From automatic email verification to email throttling, we help you make sure to land in your recipients’ inboxes. Not in their spam folder.
Lastly, this email marketing platform respects your privacy. Unlike most mail merges, Mailmeteor only requests permission to send emails. Not read them. Your inbox stays secure and private. Like it always should.
Cons of Mailmeteor:
Mailmeteor lets you send up to 2,000 emails a day. For most users, this is more than enough. But if you need to send blast emails, or if you want to distribute newsletters to a large email list, it may not be enough.
Mailmeteor works with Gmail and Outlook. So, if you’re using another email service provider, like Yahoo Mail, ProtonMail, or AOL, you’ll need to create a new email account and change your work habits. Not ideal.
Lastly, Mailmeteor lets you import custom HTML code. But, just like Mergo, this mail merge doesn’t have a drag & drop email builder. This means you won’t be able to design stellar templates directly from Mailmeteor (unless you know how to code).
Mailmeteor pricing:
- Free: Send up to 50 emails a day for $0.
- Premium: Send up to 500 emails a day for $9.99 a month.
- Pro: Send up to 1,500 emails a day for $24.99 a month.
- Business: Send up to 2,000 emails a day for $49.99 a month.
2. Yet Another Mail Merge
Yet Another Mail Merge (YAMM) is a basic mail merge tool that lets you send personalized emails in bulk directly from Gmail.
This app, launched in 2014, has garnered a 4.7-star rating from 18K reviews and serves over 15M users worldwide.
It has become widely popular because of its low price point. However, it lacks some important features.
Pros of YAMM:
The main thing to know about YAMM? It’s cheap. Incredibly so. In fact, it is by far the most affordable mail merge tool on the market.
YAMM has a free plan (just like Mailmeteor, GMass, and other mail merge add-ons). But the paid plan costs only $25 a year.
This tool integrates seamlessly with Google’s ecosystem, allowing you to create messages in Gmail and send them from a Google Sheet.
This Mergo alternative also lets you attach files to your mass emails, follow-up in the same thread, and add unsubscribe links to your emails.
Cons of YAMM:
For starters, YAMM was designed to work with Gmail and Google Sheets. You can’t use this tool with an Outlook email account, or Microsoft Excel.
But the main issue is that YAMM only offers basic features. So if you’re interested in more than a mail merge extension, YAMM may not be the right tool for you.
For example, this Mergo substitute doesn’t provide native CRM integration, limiting your ability to manage customer relations..
YAMM also lacks advanced automation features, such as complex workflows and conditional sending based on recipient behavior.
Lastly, YAMM’s design customization options are more basic compared to other platforms, and this tool doesn’t have a built-in email verification.
YAMM pricing:
- Free: Send up to 50 emails a day for $0.
- Personal: Send up to 400 emails a day for $25 a year.
- Professional: Send up to 1,500 emails a day for $50 a year.
3. GMass
Our next contender is GMass. This Google Chrome extension integrates with Gmail and lets you send customized email campaigns in minutes.
The app was created by Ajay Goel back in 2014, and it has a 4.8 rating on the Chrome web store out of 8K reviews.
This emailing software only has 300,000 users. But it’s a robust alternative to Mergo. Especially if you want to send cold emails, or marketing campaigns.
Pros of GMass:
GMass became famous for its multi-send feature. With this functionality, GMass lets you “break” the Gmail send limit by automatically distributing your campaigns across multiple Gmail or Google Workspace accounts.
This makes Gmail a robust Mergo alternative if you need to send email campaigns to a large audience. GMass also has automation features, so you can schedule your emails, create email sequences, or trigger timely follow-ups.
GMass also offers more advanced features than Mergo. You can for example insert 1-question polls and surveys into your email campaigns, A/B test your subject lines, manage unsubscribes, and more.
Cons of GMass:
GMass is a Chrome extension. Meaning you can’t use this mail merge with other web browsers, like Microsoft Edge, Firefox, or Safari.
This emailing tool is powerful. But it has a clunky interface, so it’s a bit harder to master than Mergo, or other mail merge apps.
What’s more, GMass only works with Gmail. So, you can’t send emails directly from a Microsoft Outlook email account, or from an Excel spreadsheet.
Lastly, this Mergo alternative lacks features, such as pre-designed email templates, built-in CRM integration, or a drag & drop HTML builder.
GMass pricing:
- Free: Send up to 50 emails for $0.
- Standard: Get access to basic features for $25 a month.
- Premium: Get more mail merge features for $35 a month.
- Professional: Unlock all features for $55 a month.
4. Woodpecker
Our last Mergo alternative is called Woodpecker. This platform is specifically designed to help you create effective cold emails.
Woodpecker is used by 15K professionals. It has a 4.3 rating on G2 and 4.6 on Capterra, but only a handful of reviews.
This tool is ideal if you’re looking to send large-scale cold email campaigns, with advanced automation features and analytics.
Pros of Woodpecker:
Woodpecker has a lot to offer. Especially if you want to focus on scaling your cold outreach strategy and generating new leads.
This cold emailing platform works with Gmail and Outlook. It lets you schedule follow-ups, and create automated email sequences.
Unlike Mergo, Woodpecker integrates with many other popular apps and CRM tools, such as Calendly, Hubspot, Zapier, Slack and Pipedrive.
You can also A/B test your campaigns, verify if the email addresses in your mailing list are valid, or track email clicks and opens in real-time.
Cons of Woodpecker:
Woodpecker isn’t always ideal. For starters, this platform is equipped with an email warm up tool. But it doesn’t work if you’re using a Google account.
What’s more, this Mergo replacement requires access to your Gmail account, and your Google Drive files, which goes against your privacy.
Woodpecker is also more expensive than Mergo and other mail merge tools. So it’s not the best alternative for smaller teams or businesses with a tight budget.
Lastly, some users find the interface less intuitive, which can result in a steeper learning curve.
Woodpecker pricing:
- Cold email: Send emails to 500 recipients for $29 a month.
- Agency: Send emails to 1,000 recipients for $49 a month.
- Custom: Get a tailored pricing plan and custom add-on bundles.
The short of it
Mergo is a robust mail merge add-on. However, it’s not ideal if you’re looking for a platform with high deliverability rates, email template designs, or advanced features, such as A/B testing, and built-in email verification.
Fortunately, there are effective alternatives available to replace Mergo in your SaaS stack. We recommend using:
- Mailmeteor: If you’re looking for an easy-to-use mail merge to send personalized mass emails with high deliverability rates.
- YAMM: If you’re looking for an affordable tool and don’t need advanced features, like throttling, bounce detection or custom HTML import.
- GMass: If you need to send more than 2,000 emails a day and you can afford a tool that’s more expensive than Mergo.
- Woodpecker: If you’re a marketing agency looking for a tool specifically designed to send cold email campaigns for your customers.
What’s next? Choose the tool that best suits your needs and start your first mail merge campaign. If you’re unsure whether Mailmeteor is the right fit for you, you can sign up for free and send your first emails with just a few clicks.
