EMAIL GLOSSARY

What is bulk email?

Bulk email is large numbers of emails all sent at the same time. Bulk email software allows marketing teams to reach a very wide audience of recipients with just one click – it often is used as part of a campaign to spread the word quickly and effectively via email. Most of the time, it’s best to avoid sending emails in bulk to protect your account and prevent spam. The best practice to avoid getting blocked when sending emails in bulk is to split your email campaigns in smaller batches and send them across several days.

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